Author name: Elara Voskian

Elara Voskian is a CRM strategist specializing in lean, scalable solutions for small businesses. With a background in behavioral economics and 12 years of hands-on implementation across 300+ SMBs, she bridges technical functionality with human-centric sales workflows. Certified in HubSpot, Zoho, and Pipedrive ecosystems, she co-developed the 'SprintCRM' methodology—a lightweight adoption framework taught at SCORE and local SBA chapters nationwide.